Overview:
Design a type specimen poster using only that typeface for all type on the page.
Drafts
Through these experimental layouts, I aimed to showcase the versatility of King’s Caslon, a transitional serif typeface by Dalton Maag. My goal was to emphasize clarity and elegance—echoing the typeface’s origins in literary publishing and its enduring role in book typography.
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Final Design:
The final design elevates the ampersand as a primary focal point, drawing attention to its distinctive, sculptural form. Set within a clean, open layout, it anchors the composition while showcasing the elegance and nuance of King’s Caslon.
